The Fabled Lanyard Kingdom

An older billboard in Mong Kok. Dare to enter the fabled lanyard kingdom, and stand before the mighty lanyard king himself, Lanyo IX. He greets all visitors with a welcoming 'lei' flowered lanyard, complete with an ID card to access your sumptuous guest chambers. He himself wears a magnificent gold lanyard, with but one tiny key - to his heart...

But beware, the lanyard kingdom is patented, so any attempt to start your own neck-accessory empire will meet with fierce resistance from Lanyo IX's crack legal team.