'Norse Trade Route' - the new A&F

This is a t-shirt adorning a weekend dad in Victoria Park (for what its worth he had no problem with my taking a picture - unfortunately the picture didn't turn out well, and his head got cut off by a jungle gym).

I looked up 'NTR' - apparently this bold new brand has yet to have its official roll out. But Abercrombie and Diesel beware - the Norse are coming to establish a trade route, and woe to any who dare oppose them. One would assume that Vikings would be more interested in raping and pillaging, though truth be told they did a whole lot more colonizing and founding kingdoms like 'Muscovy' (aka Moscow), but I digress. This is the 21st century after all, so global trade rules the day...